Each of our bag has a story to tell. A story on how it is made, what materials have been used for it, who has made it and how the price of the bag is built up.

When purchasing a bag, we want you to make a conscious choice. Therefore we are giving our customers as much information as possible about the products.  For us it’s not just about creating transparency, it’s about building a lifelong companionship where honesty and transparency are ingrained.

Conscious and sustainable use of materials

We take pride in the bags we make and have a great respect for the materials we use. Therefore we make sure we make use of the most of it.  Our designs are crafted to minimize the cutting leftovers. The larger cutting leftovers are used for creating smaller accessories (purses, wristbands and keychains), and the really tiny bits and pieces gain a new life in our own workshops or are given away as charity to craft clubs. With this we are aiming at reaching zero waste in production.

The bag designs follow a sustainable design concept Round 2, that we have developed inhouse. Within the cutting patterns, we have fitted a number of smaller product patterns that the original product can be redesigned into.

So, if your bag ever gets spoiled with stains that won’t come off or if you simply get bored with your bag, return it to us, and we will give it a new life. When purchasing a new product from the range of Round 2, you will then get a discount on its material in return or an accessory made of reused leather as a gift.

Price transparency for raw honesty

A handmade leather bag is an investment. When buying a bag you should know why it costs what it costs.  To illustrate this, we are disclosing full information on this - from direct production to overhead and markup. We hope this helps you make a more conscious choice.

This breakdown is made as an average of the nine bags that are in Stella Soomlais’ collection. Bag by bag the percentages may vary by a fraction.

Who made your bag?

All our bags are marked with the name(s) of the artisan(s) who made it. Once you receive the bag, look inside it to discover who has made it.

2020 Circular Fashion System Commitment

At Copenhagen Fashion Summit 2017, Global Fashion Agenda called on fashion brands and retailers to sign a 2020 Circular Fashion System Commitment to accelerate the transition to a circular fashion system.

We have joined in with the following targets:


- Action point 1: Implementing design strategies for cyclability


By 2020, circular design principles will be applied to 100% of our leather bags in order to remanufacture them after their first life.


- Action point 2: Increasing the volume of used garments collected

By 2020, we will implement a garment collection scheme for used leather bags in our retail stores and online.